GRAYL | GEOPRESS TITANIUM CAMPAIGN
Client: Grayl Production
Locations: Remote Alpine Rivers, raw Terrain & Off-Grid Backcountry
Scope: Water Purification Field Testing, Ultra-Light Gear Deployment, Environmental Product Stills & Motion Clips Deliverables: Commercial Stills, Technical Product-in-Use Assets, Social Video Content & High-Impact Stills SHOOTING in collaboration with Erika Bastogi
The Brief
Grayl required high-impact commercial visual assets for the release of their flagship Grayl Titanium GeoPress Purifier, emphasizing its ultra-lightweight titanium build, CP4 multi-fuel stove compatibility, seamless water purification, and extreme durability in remote off-grid environments.
The Execution
Executed field production logistics across remote water sources, alpine streams, and rugged backcountry trails to demonstrate real-world filtration and thermal heat-resistance in collaboration with Erika Bastogi.
Captured a versatile asset package highlighting both active water collection/pressing and static multi-use camp deployment (heating water directly over fire/stove).
Applied custom post-production color grading aligned with Grayl’s clean, technical, and rugged outdoor visual identity.
